How can I get my content writers to write better? In other words, how do I get them to produce quality content without having to spend hours editing their stuff?
If you want to create high-quality content, it helps to hire a professional writer who knows how to craft compelling copy. This article provides some helpful hints on how to attract and retain a great content team.
You don’t need to pay thousands of dollars to get top talent. The key is finding someone who has experience writing for your target audience. Once you identify a candidate, ask these questions to determine whether they are a fit.
See also: What is SEO Content Writing?
How to Hire a Content Writer
Hiring a freelancer is one of those things that most people don’t do very often. They think it’s too complicated, or they assume that they won’t know enough to find the best person. But the truth is, there are many ways to find a great content writer, and we want to show you some of them here today. We’ve got five tips that will help you out.
Tip #1: Ask around
If you’re looking for a content writer, start asking around. There are plenty of places where you can post your job ad, including online forums, social media groups, and even Craigslist. If you put up your ad in multiple places, you might attract a lot of candidates.
Tip #2: Check References
Before you make a final decision, check out the freelancers’ previous clients. How did they handle the project? Did they deliver everything they promised? Were they easy to communicate with? These questions matter because if a client had a problem with a particular freelancer, chances are he/she wouldn’t recommend him/her to others.
Tip #3: Look For Experience
You shouldn’t hire someone without experience unless you really need something specific. However, if you do need something specific, look for writers who specialize in that niche. This way, you’ll end up getting exactly what you wanted.
1. Study Skill Level
Upwork provides you with a list of freelancers based on skill levels. You can filter it further by location, language, and experience level. If you want to make sure you are getting high quality work done, look up some of the freelancer’s previous work. This way, you can see what type of writing he/she does best.
2. Look For Quality Reviews
You can view a freelancer’s feedback on Upwork. You can even read comments left by clients. These reviews provide insight into how the freelancer performs his/her job. They also give you a sense of whether the freelancer is trustworthy.
3. Read Their Reviews
Reviews are one of the most important things to consider when working with a freelancer. Make sure to skim over the positive ones and focus on the negative ones. You can learn a lot about a person from reading his/her review history.
4. Get A Sample Of Their Work
If you don’t know much about a freelancer, ask him/her to send you a sample of their previous work. This gives you a better idea of what type of writing they do best.
2. Look at Content Writer’s Past Experience
When it comes to finding a freelance writer, there are many things to consider. You want to hire someone who is good at their craft, but you don’t want to pay too much money for mediocre work. This post will give you some tips on how to find a great freelancer without paying over the odds.
You might think that looking at a prospective writer’s previous work is enough, but you shouldn’t stop here. There are several reasons why you should take a closer look at a writer’s portfolio. Here are three key areas where you should check out a writer’s past work:
1. Writing Style
The first thing you should do is read through the writer’s sample articles. If you notice something odd, like spelling mistakes or poor grammar, that could mean that they aren’t familiar with your industry. However, if you see a lot of grammatical errors and misspellings, that could be a sign that they haven’t been working within your niche long enough to pick up on the nuances.
If you notice that a writer doesn’t use proper formattings, such as headings and bullet points, that could be a red flag. A lack of attention to detail is often a sign that a writer hasn’t worked in your industry long enough to know how important those elements are.
2. Industry Knowledge
Another area that you should look into is whether or not the writer has knowledge of your industry. For example, if you’re selling luxury handbags online, you probably won’t want to hire a writer who specializes in fashion blogs. They might understand the basics of blogging, but not necessarily the finer details of luxury handbag design.
3. Pay Attention to Enthusiasm
The best way to build trust is to show it. When you are excited about what you do and why you do it, you give off positive energy. You become a magnet for people who want to learn more about what you do. They want to know more about you because they feel like they already know you. And guess what happens next? People start trusting you. So, make sure you are enthusiastic about your work.
4. Check Referrals and Past Client Feedback
If you want to know what clients are saying about your writing, check out freelance review sites like Fiverr and Upwork. You’ll find lots of writers there looking for customers. They’re often willing to provide testimonials and feedback on their experience working with you.
You can also ask people directly. If someone refers you, it’s a great way to learn what makes them happy with your work. And if you’ve worked with a client in the past, you might even be able to use some of those old samples to show off your style.
5. Note Similarities Between Writer and Your Audience
You know what it feels like to write something great—and then watch someone else take credit for it. You might even feel guilty about it. But you’re not alone. As writer and editor Sarah Houghton explains, we often see ourselves reflected in our work, whether we realize it or not. And while there’s nothing wrong with being proud of your writing, she says, it’s important to recognize similarities between yourself and your audience.
In her book How to Write Like A Pro, Houghton shares six ways to make sure you don’t fall into the trap of thinking you wrote something just because someone else did.
1. Know What You Want To Say
If you want to say anything, do it well. If you’re trying to sell a product, write a sales letter; if you’re trying explain why you think something is true, write a persuasive essay. Whatever you’re doing, know exactly what you want to say.
2. Make Sure Your Writing Is Clear
When people read your words, they should understand what you mean without having to ask questions. This means making sure your sentences are clear, concise, and grammatically correct.
6. Make Sure They Fit Into Your Budget
If you are looking for freelance writers to help out with your project, make sure you understand how much it costs to hire them. You don’t want to end up paying too much, because that could mean losing money. If you do decide to go ahead with hiring freelancers, make sure you find someone who fits into your budget. This way, you won’t spend a lot of money on something that isn’t worth it.
Choose a Content Writer That Matches Your Needs
When looking for a content writer, make sure you choose one that matches your needs. You don’t want someone who doesn’t understand what you are trying to achieve. In addition, you don’t want to pay too much money either. If you use freelancers, you should know exactly what you are paying for. Don’t just go with the lowest bid because you think they are the best. There are many things to consider when choosing a content writer. Read our article to learn how to do it properly.